- Story
Facebook in student-focused partnership with Wal-Mart
[StrategyEye - 10 Aug 2007 09:57 BST]
Facebook is partnering with Wal-Mart to launch a service where high-school students about to enter college in the US can join a Facebook group where they can receive information about decorating their college room and get a list of recommended products from Wal-Mart. Financial details of the partnership were not disclosed. The 'Roommate Style Match' group on Facebook allows members of the group to download a shopping-list of items to go in their college dormitory room. With the partnership, Wal-Mart hopes to corner the off-to-college youth market, as 90% of US college students have a Facebook account, according to the Inside Facebook blog.
Forward to colleagues
| Companies: |
| Wal-Mart
|
| Categories: |
Related Web Links
| 09 Aug 07 |
|
|
Wal-Mart Partnering With Facebook: A Great Idea
|
Seeking Alpha All Articles |
Facebook Archive Stories
| 08 Feb 10 |
|
|
Facebook takes back display ads from Microsoft | MarketClusters |
| 08 Feb 10 |
|
|
COMMENT: The return of display ads | MarketClusters |
| 08 Feb 10 |
|
|
Facebook to sell branded phone next year, claims analyst | MarketClusters |
| 05 Feb 10 |
|
|
Facebook braced for redesign backlash | MarketClusters |
| 05 Feb 10 |
|
|
Social media is crucial for 70% of marketers | MarketClusters |
Wal-Mart Archive Stories
| 13 Jan 10 |
|
|
Sprint to put WiMAX towers on Walmart stores - Rumour | MarketClusters |
| 17 Dec 09 |
|
|
Microsoft is web’s most-discussed brand | MarketClusters |
| 20 Nov 09 |
|
|
Retailers slash price of Palm Pixi smartphone | MarketClusters |
| 19 Oct 09 |
|
|
Wal-Mart and Amazon grapple for bookseller supremacy | MarketClusters |
| 18 Jun 09 |
|
|
VIEWPOINT: The end of physical games sales? | MarketClusters |




